Social Media Manager

Social Media Manager

Location: Miami, FL
Department: Marketing
Reports to: Director of Marketing

About eMed

eMed is a pioneering digital-health leader built on its Empathetic AI™ Population Health Platform. Our primary mission is to provide large employers, state/federal governments, unions, and payers with unique healthcare solutions aimed at reducing obesity, improving employee health, and lowering company healthcare costs. Our integrated GLP-1 medication weight management program utilizes state-of-the-art at-home blood collection kits and connected clinical telehealth services to screen, onboard, and manage qualified candidates, ensuring medication adherence and effective management of side effects through continuous telehealth support.

Position Summary

We’re seeking a Social Media Manager who’s passionate about storytelling, data-driven creativity, and building authentic engagement across digital platforms. This role is key in elevating eMed’s brand voice, driving awareness of our digital health solutions, and connecting with our growing community through compelling and educational content.

You’ll oversee content creation, campaign management, social listening, and community engagement — turning insights into strategy and engagement into measurable growth.

What You’ll Do

• Lead eMed’s social strategy across platforms (LinkedIn, Instagram, X, Facebook, YouTube, and TikTok) to drive awareness, engagement, and conversion.
• Plan, create, and publish content that aligns with eMed’s brand voice, marketing goals, and health-tech innovations.
• Partner cross-functionally with design, marketing, PR, and product teams to amplify key campaigns and initiatives.
• Engage with the community — respond to comments, messages, and mentions in a timely and authentic way.
• Track performance and optimize content using analytics and insights to continually improve engagement and reach.
• Stay on top of trends in healthcare, digital media, and culture to keep eMed’s content fresh and relevant.
• Manage paid social campaigns in partnership with the marketing team to support lead generation and brand awareness.
• Collaborate on influencer and brand partnerships that align with eMed’s values and audience.

What You’ll Bring

• 3–5 years of experience managing social media for a brand (preferably in health-tech, wellness, or consumer tech).
• Bachelor’s degree in Marketing, Communications, Journalism or a related field. 
• Proven success growing and engaging social communities with measurable impact.
• Excellent writing, editing, and visual storytelling skills.
• Proficiency with social media management and analytics tools (e.g., Hootsuite, Meta Business Suite, Google Analytics).
• Strong understanding of brand voice, tone, and storytelling in a regulated industry.
• Ability to think creatively and strategically while managing multiple priorities.
• Experience working with influencers or creative agencies is a plus.

Why You’ll Love Working Here

• Be part of a mission-driven organization improving access to high-quality healthcare.
• Work with innovative technologies at the intersection of diagnostics, telehealth, and AI.
• Collaborate with passionate, cross-functional teams in a fast-growing and dynamic environment.
• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k with Company Match)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off
• Short Term & Long Term Disability
• Training & Development
• Free Food & Snacks
• Wellness Resources